As a part of a singular international partnership to advertise well being, the senior management of the World Well being Group (WHO), the State of Qatar and FIFA right now agreed a spread of measures that will probably be applied at this 12 months’s FIFA World Cup Qatar 2022™ to guard and encourage well being; and take classes realized from the primary match within the Center East and Arab world to share with future mega sporting occasions.
The heads of the WHO, Qatar Ministry of Public Well being, FIFA and the Supreme Committee for Supply & Legacy (SC) met collectively for the primary Steering Committee assembly of the “Wholesome FIFA World Cup Qatar 2022™ – Creating Legacy for Sport and Well being” partnership. Launched in late 2021, the partnership is dedicated to:
• Defending the well being of all these concerned within the FIFA World Cup Qatar 2022:
FIFA, WHO and Qatar have teamed up to make sure the FIFA World Cup Qatar 2022 is a wholesome and protected occasion from the implementation of precautions to forestall the unfold of COVID-19 to the availability of wholesome menu choices.
• Utilizing the FIFA World Cup Qatar 2022 as a platform to advertise wholesome life:
The match will encourage hundreds of thousands world wide to play extra soccer and be extra lively together with a world marketing campaign to boost consciousness of the well being advantages of bodily exercise. The State of Qatar have additionally signed a 3-year partnership with WHO to enhance healthcare entry and promote wholesome life throughout the nation.
• Making a blueprint to guard and promote well being at future mass gatherings:
The FIFA World Cup Qatar 2022 represents a singular alternative to develop a brand new method to organising mega sports activities occasions factoring-in classes learnt from the pandemic and reinforcing sports activities and well being as a pathway for restoration.
“The State of Qatar is proud to be the primary nation from the Center East to host the FIFA World Cup,” mentioned HE Dr Hanan Mohamed Al Kuwari, Qatar’s Minister of Public Well being and Chair of the Steering Committee Assembly. “Our total objective is not only to carry a profitable sporting occasion, however to additionally present how soccer and sports activities generally could be drivers of higher well being for all individuals. That is why we’re working so intently with WHO, FIFA and the Supreme Committee for Supply & Legacy.”
At right now’s conferences, the Steering Committee leaders agreed a spread of motion areas to be taken for the FIFA World Cup Qatar 2022 and future occasions, together with:
• Constructing on actions taken on the FIFA Arab Cup™ in late 2021, strengthen well being emergency preparedness and guarantee upkeep of precautionary measures for holding infectious ailments, together with COVID-19, to maintain individuals protected and wholesome.
• Present wholesome meals choices inside stadiums and fan zones.
• Improve tobacco prevention in stadiums, fan zones and different areas.
• Begin collaborative agreements with international locations to benchmark legacy constructing actions.
• Alternate classes realized with the Worldwide Olympic Committee for Paris 2024 and Milano Cortina 2026.
“WHO is dedicated to working with the State of Qatar and FIFA to leverage the worldwide energy of soccer to assist individuals lead the healthiest lives potential,” mentioned Dr Tedros Adhanom Ghebreyesus, WHO Director-Common. “This partnership will assist to make the FIFA World Cup Qatar 2022 a task mannequin for wholesome sporting occasions.”
The primary-of-its-kind settlement was additionally lauded by FIFA President Gianni Infantino, who mentioned:
“It’s vital that the primary FIFA World Cup within the Center East would be the healthiest World Cup ever. Right here, we put our efforts collectively by way of this modern partnership to advertise well being otherwise, utilizing the ability of soccer to speak sure messages. We now have been working collectively on totally different consciousness campaigns and what higher platform now than the FIFA World Cup for passing the Well being for All message?
“It’s important to do no matter you may to guard your well being and that of these round you. That’s a part of schooling and that’s the reason we’re proud to be a part of this group right here. We’d like well being for soccer, and we’d like soccer for well being. Let’s win this World Cup, our World Cup, which is a World Cup of humanity ultimately,” Mr Infantino added.
As a part of the settlement, two SC legacy programmes – Era Superb and B4Development (B4D) – will present operational and technical collaboration on a spread of initiatives. Era Superb is a soccer for growth programme that has positively impacted greater than 725,000 individuals globally since being launched throughout Qatar’s bid to host the FIFA World Cup™, whereas B4D is the area’s first “nudge unit” that utilises behavioural science to unravel a spread of societal points.
H.E. Hassan Al Thawadi, SC Secretary Common, mentioned: “As FIFA World Cup hosts, Qatar has labored to underscore the significance of leaving sustainable and transformative social legacies that enhance lives – in Qatar, inside our area and world wide.”
“This partnership is essential for us as we put together for internet hosting the world on the finish of this 12 months within the context of the pandemic, which has affected so many lives world wide. We’re partaking in each effort together with native and worldwide companions to make sure a wholesome and protected FIFA World Cup.”FIFA/WHO Occasion at Schooling Metropolis StadiumPrevious01/05FIFA President Gianni Infantino, Qatar Minister of Public Well being Dr. Hanan Mohamed Al Kuwari and WHO Director-Common Tedros Adhanom GhebreyesusDOHA, QATAR – APRIL 1: (L-R) FIFA President Gianni Infantino, Qatar Minister of Public Well being Dr. Hanan Mohamed Al Kuwari and WHO Director-Common Ted…02/05A basic view of the WHO steering committee at Schooling Metropolis StadiumDOHA, QATAR – APRIL 1: A basic view of the WHO Steering Committee. (Photograph by Harold Cunningham/FIFA)03/05FIFA President Gianni Infantino throughout WHO Occasion at Schooling CityDOHA, QATAR – APRIL 1: FIFA President Gianni Infantino at Schooling Metropolis on April 1, 2022 in Doha, Qatar. (Photograph by Harold Cunningham/FIFA)04/05Qatar Minister of Public Well being Dr. Hanan Mohamed Al Kuwari, FIFA President Gianni Infantino and WHO Director-Common Tedros Adhanom GhebreyesusDOHA, QATAR – APRIL 1: (L-R) Qatar Minister of Public Well being Dr. Hanan Mohamed Al Kuwari, FIFA President Gianni Infantino and WHO Director-Common Ted…05/05WHO Occasion at Schooling CityDOHA, QATAR – APRIL 1: (L-R) Secretary Common of the Supreme Committee for Supply and Legacy H.E Hassan Al-Thawadi, FIFA President Gianni Infantino…Subsequent
“Collectively, our work with FIFA and WHO will add to our present efforts, together with
initiatives delivered by our legacy programmes akin to Era Superb and B4Development, to make sure the primary FIFA World Cup in our area serves as a benchmark for future mega-events throughout the globe,” he added.
Dr Ahmed Al-Mandhari, WHO Regional Director for the Jap Mediterranean, bolstered the Group’s dedication to advancing well being for all within the Area, and mentioned that the partnership between WHO and Qatar would assist enhancements in bodily exercise, psychological well being and organised sports activities.
“WHO seems to be ahead to working intently with Qatar within the months forward to make use of the platform that sporting occasions supply to deliver individuals collectively and foster solidarity, which is the core of our regional imaginative and prescient of ‘Well being for all by all: a name for solidarity and motion’, whereas on the identical time selling more healthy habits, from weight loss program to bodily exercise, for individuals of all ages, genders and cultures.”